social media marketing, social media, content, great content

Social Media Marketing: 5 Keys to Creating Great Social Content

My journey through Gary Vaynerchuk’s “Jab, Jab, Jab, Right Hook” continues, and this time I’ve gathered what you should always consider when creating social media content. 1. Speak the right language In other words, your content should be “native.” Social networking sites all have a unique language and style, so it’s important that …

social media marketing, content marketing, social media

Social Media Marketing: Content Strategy Overview

Initial Takeaways from Jab, Jab, Jab, Right Hook: I’m currently reading Gary Vaynerchuk’s guide to social media marketing strategies, “Jab, Jab, Jab, Right Hook.” For those unfamiliar, Vaynerchuk considers himself a “storytelling entrepreneur” and has plenty of interesting (and strong) opinions on the subject. Warning: clip contains some colorful language. …

How big can you dream?

5 Initial Takeaways on How to Build a Personal or Product Platform

I’ve been reading Michael Hyatt’s insightful Platform: Get Noticed in a Noisy World, an invaluable resource for anyone with something to say or sell. Hyatt was CEO of Thomas Nelson Publishing and has built a tremendous self-help platform on his own. I’m about one-third of the way through the book and have covered the …

Meeting of Austin Young Chamber, Austin Networking Groups

Get Connected: 5 Professional Austin Networking Groups

Networking is a vital component for marketing yourself and your business. Being part of a networking group gives you the potential to expand your contacts and make important referrals. Here are five professional Austin networking groups, with a little bit about the way each one functions.  1. Business Networking International  This …