How Much Does A Marketing Video Cost to Produce?

Just like the cost of your car, clothes, or smartphone, there are many factors that determine the cost of a video. Expenses can range from 500 dollars up to tens of thousands of dollars. Since you’re probably looking for an estimate from production companies on a specific video project, here are two options for helping determine cost:

  1. Option 1 – Do your homework. Get very clear on what your video should achieve, how long it should be, and what it should look like. Find existing videos online that match your vision. With that information a video company can give you a much more accurate estimate.
  2. Option 2 – Sit down with a video expert and flesh out the concept together in a video strategy session. Take the opportunity to learn about how video works. Really hone in on your marketing goals and your desired production values. Being armed with that knowledge will save you both time and money.


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